Construction is an age-old activity but the interest that architecture evokes -like the interest that other arts generate- is cyclic. Why? Today some reasons appear to be quite obvious: the growth of cities means increased construction, technological advances open up new possibilities, and the need for sustainable development calls for a drastic change in habits. All the ingredients are in place for an architectural creation. And this should be enough. But some countries, cities, and organizations still feel the need to express wealth, power, progress, or ambition through buildings. This desire does not ignore, at least in general, the functional aspect of construction. But it is no longer able to completely justify itself through this feature alone. Architecture becomes "a means of communication" and architects become "stars" like the great communicators. This article, a contemplation of forty years of private practice, does not judge this evolution. But it can help in understanding and eventually guiding it.
